Our Story

Three generations shape our journey, rooted in Colombia. It began with our grandma brothers, founders of the country’s leading nail polish brand, passing their passion to our father, who has crafted cosmetics for over 40 years. As children, we played with colors, textures, and formulas, growing up in a vibrant world of beauty. Before we could speak, we were making beeswax lipsticks—a reflection of the legacy that inspired us. Creating Cidra was natural. Named after our grandmother and a native Colombian fruit.

Our Story

Three generations shape our journey, rooted in Colombia. It began with our grandma brothers, founders of the country’s leading nail polish brand, passing their passion to our father, who has crafted cosmetics for over 40 years. As children, we played with colors, textures, and formulas, growing up in a vibrant world of beauty. Before we could speak, we were making beeswax lipsticks—a reflection of the legacy that inspired us. Creating Cidra was natural. Named after our grandmother and a native Colombian fruit.
babasu palm

Natural Ingredients

Our journey is driven by consciousness, guided by curiosity, and enriched by generations of wisdom. We celebrate Latin America’s extraordinary botanical diversity—the richest on Earth—by thoughtfully sourcing nature’s finest ingredients.Exploring Latin America through its plants is a profound gift. We honor nature’s rhythms, ensuring ingredients reach full maturity before harvest. Collection happens naturally during the rainy season, preserving the environment and respecting its delicate cycles.
babasu palm

Natural Ingredients

Our journey is driven by consciousness, guided by curiosity, and enriched by generations of wisdom. We celebrate Latin America’s extraordinary botanical diversity—the richest on Earth—by thoughtfully sourcing nature’s finest ingredients.Exploring Latin America through its plants is a profound gift. We honor nature’s rhythms, ensuring ingredients reach full maturity before harvest. Collection happens naturally during the rainy season, preserving the environment and respecting its delicate cycles.

Sustainability

Sustainability and natural integrity guide every step of our production process. We carefully choose suppliers who prioritize sustainability, fair trade, and community-driven practices, ensuring ingredients are harvested in a way that benefits both people and the environment.As committed community partners, we support local families by providing fair compensation and respecting natural harvesting cycles.
Mr. Manual collecting cupuaçu

Sustainability

Sustainability and natural integrity guide every step of our production process. We carefully choose suppliers who prioritize sustainability, fair trade, and community-driven practices, ensuring ingredients are harvested in a way that benefits both people and the environment.As committed community partners, we support local families by providing fair compensation and respecting natural harvesting cycles.
Mr. Manual collecting cupuaçu

Latin American Roots

Picture a family gathered around a lively kitchen table, the air rich with the aroma of arepas or feijoada. Their laughter and stories, spoken in Spanish, Portuguese, or an indigenous tongue, carry the weight of generations. This is "Latin American roots heritage."It’s the rhythm of salsa, the colors of Carnival, and the recipes passed down like treasures. It’s family at the center, spirituality woven with tradition, and pride in a history that shapes identity. A living legacy, it thrives in every story, every meal, and every celebration, reminding us where we come from and who we are.

Latin American Roots

Picture a family gathered around a lively kitchen table, the air rich with the aroma of arepas or feijoada. Their laughter and stories, spoken in Spanish, Portuguese, or an indigenous tongue, carry the weight of generations. This is "Latin American roots heritage."It’s the rhythm of salsa, the colors of Carnival, and the recipes passed down like treasures. It’s family at the center, spirituality woven with tradition, and pride in a history that shapes identity. A living legacy, it thrives in every story, every meal, and every celebration, reminding us where we come from and who we are.

The Expert

Our dad is a chemist with over 40 years of experience in the beauty industry. He spent decades developing for top beauty brands in Colombia. When Cidra’s vision took shape, he eagerly joined the journey. With his expertise, he personally crafts each formulation, bringing meticulous attention to detail, tenacity, and a commitment to exceptional quality.
Don William

The Expert

Our dad is a chemist with over 40 years of experience in the beauty industry. He spent decades developing for top beauty brands in Colombia. When Cidra’s vision took shape, he eagerly joined the journey. With his expertise, he personally crafts each formulation, bringing meticulous attention to detail, tenacity, and a commitment to exceptional quality.
Don William

Thoughfully Made in Colombia

All our formulas are researched, tested, and developed by our all-women team in our in-house lab in Mosquera, where we focus on crafting formulations with the highest concentration of natural ingredients, free from: Mineral Oil, Petrolatum, Paraffins, Parabens, Silicones and Synthetic Fragrances.

Thoughfully Made in Colombia

All our formulas are researched, tested, and developed by our all-women team in our in-house lab in Mosquera, where we focus on crafting formulations with the highest concentration of natural ingredients, free from: Mineral Oil, Petrolatum, Paraffins, Parabens, Silicones and Synthetic Fragrances.